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Savvy businesswoman and successful entrepreneur Pyn Lim turned heartbreak and betrayal into healing and building an international aesthetics education empire.  Her deep reverence for education, illustrious industry expertise and impeccable work ethic, have culminated into her founding and growing one of the most revered academies for medical doctors and surgeons of all specialties and aspiring aesthetic professionals in the world. A proponent for female empowerment and paying it forward, Pyn is also using her rich success to give a voice to those who have been shamed into silence.  See how this unstoppable GoGirl is a cut above. 

Born in Singapore and having lived around the world, Pyn Lim has called Dublin, Ireland her home for the past fourteen years. The CEO and founder of the European College of Aesthetic Medicine and Surgery (ECAMS), Pyn’s  professional life began at the young age of twenty-one when she embarked on her business-building trajectory as a high-level, international SAP consultant for legendary Fortune 500 companies, such as Ernest and Young, Hewlett Packard and KPMG, just to name a few.  The hardworking, dedicated, young professional was responsible for streamlining and digitizing operations for these legendary companies from the U. S. to Japan and many regions in Asia. Her nonstop jet-setting to metropolis cities for work, turning hotels into “home” eventually prompted a much-deserved hiatus from her consulting duties.

The Start of Something Beautiful

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Following a short stint in the creative filmmaking industry where she produced and directed a short film that would debut at film festivals in New York City, Pyn went back to business. She ventured out to open her own aesthetic clinic, where her then-husband was the doctor. The aesthetic clinic proved to be most successful in the heart of Ireland, providing a wide range of procedures including Botox, fillers and other cosmetic-boosting treatments.  It was during these humble beginnings as a business owner that Pyn noticed a rather egregious lack of training with the industry’s “professionals. Improper education coupled with lack of artistic aesthetics knowledge would lead to questionable injecting/operating techniques, less-than-desirable results and the safety of the patients.  Pyn saw a timely opportunity to disrupt the growing industry and began the process of hiring the world’s most sought-after aesthetics professionals, plastic surgeons and aesthetic doctors to conduct intensive hands-on training for aspiring aesthetics doctors & surgeons.  And, European College of Aesthetic Medicine & Surgery (ECAMS) was born. 

A Not-So-Pretty Personal Life and The Ugly Side of the Beauty Industry

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It is often uttered, “Behind every successful man is a strong woman.”  As the couple’s aesthetics clinic blossomed, Pyn’s personal life began to break down. Despite working together with her Husband as business partners, the growing success of the two ventures and raising their children, Ciara 14 years old and Niall 12 years old, the marriage ended amidst the building of their dreams, creating the large-scale successful training center and the aesthetics and wellness clinic in Dublin. It was during the breakdown of her marriage, that Pyn became privy to the archaic Irish family laws which placed women in the utmost of vulnerable positions. It became her mission to raise awareness to create much needed change for women with the goal of educating them on the rights they richly deserved. She enacted a petition on change.org  to help women steer clear of what she had been through as she was forced to navigate her way through the system. This once powerful woman with insight and vision, felt broken. This was one of the darkest times in her life, having worked passionately to see her life work come to fruition, only to have it taken away, as she was forced to terminate the expansion project. The driving force that kept her going was having both of her children by her side.

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The Beauty of Giving Back

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A fierce, fearless female in both her personal and professional lives, Pyn is no stranger to the private pain of silence and shame.  With this in mind, Pyn developed ECAMS humanitarian projects. In an effort to pay-it-forward to those women who have been robbed of their sexual aesthetic and dignity through the cruel custom of female genital mutilation (FGM), she is presently working with a prestigious, Egyptian/French plastic surgeon to help raise funding to create a non-profit organization dedicated to providing reconstruction surgery to women affected by this poorly misunderstood practice.  A website is currently being built, which will not only create global awareness about FGM, but equally important, is to acquire the necessary funding for victims of FGM to have their surgeries sponsored, since a vast majority of FGM sufferers come from impoverished countries.  The fact is true that FGM reconstruction surgery is very niche and specific and not many doctors have the knowledge to properly perform the surgery with categorical success. Aesthetic, function and sexual facets need to be synergistically addressed for a desirable surgical outcome. Distance has never prevented Pyn from giving back to those in need.   Pyn is also an active member of the core team for Singapore non-profit. “Lives of SG”, an organization committed to take down mental health issues afflicting working professionals in Singapore.  Additionally, she is actively involved in yet another non-profit in Ireland called “#goingfar Ireland” where she is an official entrepreneurial mentor. This unique charitable cause seeks to accelerate the development of diverse migrant professionals in Ireland by providing them with the indispensable tools that will help advance their current careers or, begin their own business. Additionally, let’s not lose sight of the fundamental existence of ECAMS and AESTHRIX, of ensuring every patient receives the highest standards of quality aesthetic treatments and care from certified doctors. By raising the bar in the training programs, it ultimately ensures patients’ safety, reducing and managing the risk of any possible complication that may occur due to the lack of training, while at the same time, delivering patients’ satisfaction in terms of quality service and results.

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Now, as a single mother, Pyn is passionate about being a positive role model for her children both with her business success and her philanthropic work.

The Beauty of Giving Back

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A fierce, fearless female in both her personal and professional lives, Pyn is no stranger to the private pain of silence and shame.  With this in mind, Pyn developed ECAMS humanitarian projects. In an effort to pay-it-forward to those women who have been robbed of their sexual aesthetic and dignity through the cruel custom of female genital mutilation (FGM), she is presently working with a prestigious, Egyptian/French plastic surgeon to help raise funding to create a non-profit organization dedicated to providing reconstruction surgery to women affected by this poorly misunderstood practice.  A website is currently being built, which will not only create global awareness about FGM, but equally important, is to acquire the necessary funding for victims of FGM to have their surgeries sponsored, since a vast majority of FGM sufferers come from impoverished countries.  The fact is true that FGM reconstruction surgery is very niche and specific and not many doctors have the knowledge to properly perform the surgery with categorical success. Aesthetic, function and sexual facets need to be synergistically addressed for a desirable surgical outcome. Distance has never prevented Pyn from giving back to those in need.   Pyn is also an active member of the core team for Singapore non-profit. “Lives of SG”, an organization committed to take down mental health issues afflicting working professionals in Singapore.  Additionally, she is actively involved in yet another non-profit in Ireland called “#goingfar Ireland” where she is an official entrepreneurial mentor. This unique charitable cause seeks to accelerate the development of diverse migrant professionals in Ireland by providing them with the indispensable tools that will help advance their current careers or, begin their own business. Additionally, let’s not lose sight of the fundamental existence of ECAMS and AESTHRIX, of ensuring every patient receives the highest standards of quality aesthetic treatments and care from certified doctors. By raising the bar in the training programs, it ultimately ensures patients’ safety, reducing and managing the risk of any possible complication that may occur due to the lack of training, while at the same time, delivering patients’ satisfaction in terms of quality service and results.

Now, as a single mother, Pyn is passionate about being a positive role model for her children both with her business success and her philanthropic work.

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GoGirl to GoGirl

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We sat down with the coy, cosmopolitan (and, candidly, cute to boot) businesswoman for a lightning-quick, one-on-one round of Q&A:

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GOGIRL: How do you stay so youthful looking at 49 years of age?

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Pyn Lim:

To retain my youth, I believe a regime should focus on both an internal and external protocol. During my younger days, I faced challenges with eczema and acne breakouts. I was fortunate to have a sister who was at the time, a Beautician/Aesthetician. She worked closely with me to source the most effective treatments and products to resolve my skin issues. Addressing one’s internal health is equally important and with the goal of maintaining a healthy lifestyle, I chose to have genetic testing (REVIV Genetics which is 99.7% accurate) done to educate myself on my DNA makeup. Having this powerful information available, has enabled me to change my lifestyle accordingly. On a regular basis, I do have IV therapy and take collagen drinks and supplements as I believe in the power of a synergistic approach for the greater outcome. Last and equally important, is exercise, which I try to incorporate into my daily routine and I practice yoga (weekly) to promote a sense of calm and wellbeing.

I have had both corrective and cosmetic surgeries as well and remain adamant about working only with surgeons whose skills and techniques meet my strictest standards in their training and certifications. Having personal experiences with surgeries as a patient, has enabled me to work closely with our facilities, providing extremely valuable insight and a deeper understanding of the patient’s needs and ensuring a successful outcome.

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GOGIRL:  You mentioned you went to school for filmmaking following your consulting hiatus and proceeded to produce a few short films. Do you have any plans to revisit this creative art form, specifically in relation to ECAMS and/or AESTHRIX?

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Pyn Lim:  Incidentally, I employ the creative aspect of filmmaking in my day-to-day business operations regarding ECAMS.  For example, all the marketing artwork, including the production and post production of all video media is created and supervised by me.  I believe this will continue in the future, as we embark on producing AESTRIX TV – educational, short, bite-sized lessons for patients on aesthetics procedures and wellness. 

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GOGIRL:  Your entrepreneurial journey wasn’t without its challenges.  If you could do it all over again, what would you do differently?  What would be your advice to GoGirls with entrepreneurial aspirations of their own?

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Pyn Lim:  I wouldn’t do anything differently because without all the falls, I wouldn’t have been able to build such resilience.  Without the storms, I wouldn’t have been able to discover my inner strength, fortitude and unlimited power.  Without the betrayal, I would not have been able to appreciate the importance of honesty and integrity, using both aspects as a core in my professional and personal lives.  Without failure, I wouldn’t have known contentment and true purpose.

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My advice to would-be business owners is to expect failure, expect people to continuously put you down.  Embrace the challenges like a hobby and enjoy problem-solving.  Be steadfast with your integrity and honesty. Do things purposefully.  Allow moments of self-doubt, but let it pass and just keep swimming like “Dory!

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GOGIRL:  How does ECAMS specifically differ from traditional medical school training for would-be plastic surgeons and/or dermatologists or any medical doctor who wants to be in this industry?  What makes your groundbreaking academy a disruptor in the aesthetics industry?

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Pyn Lim: Because aesthetic practices are not specialties, per se, medical doctors and surgeons will have to look for additional private training outside the usual curriculum. In early 2006, much of the learning took place during conferences rather than the proper theoretical teaching and hands on experiential learning. In addition, aesthetic practice itself requires an extremely high skill set and must be done with extreme precision in order to ensure the safety of the patient. Observing this gap in the market in 2006, ECAMS was able to play a pivotal role in providing the highest standards of accredited practical training programs for all doctors from the onset of their careers, as well as those looking to advance their careers in aesthetic practice.

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Another powerful offering beyond the technical training, is that we conduct business and marketing courses which are key in providing applications for business growth for the certified doctor. ECAMS offers a powerful platform to assist them in building and expanding their careers both locally and on an international scale. Aesthrix is the platform where we connect our certified doctors to potential patients on a global scale, affording them a powerful channel to educate patients worldwide and providing reliable expert advice on cosmetic procedures through endorsement, building and strengthening their credibility and illustrating their true value.

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GOGIRL:  Do you see yourself officially bringing ECAMS and AESTHRIX to the United States?

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Pyn Lim:  ECAMS and AESTHRIX are global and we currently have doctors that are ECAMS and AESTHRIX -certified from the United States.  However, my ultimate goal is to have additional markets in the United States, where the current membership base is lower.

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To learn more about ECAMS, its mission, history and the inclusive courses and business benefits it offers, be sure to visit ecamedicine.com. Peek Pyn’s pics on the ‘Gram @pyn.aesthetic.genie and get to know the woman behind the best thing in the beauty biz. 

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